Social preview (OG)

When your short link gets pasted into WhatsApp, X, Slack, iMessage or anywhere else, the app shows a preview card — a title, a description and an image. That card is the Open Graph metadata, and Zippy lets you control it per link instead of inheriting whatever the destination happens to expose.

Open any link's Social preview dialog to edit it. Available on every plan.

What you can set

• Title and description — the headline and subtext of the card.
• Image — the picture. Either paste an image URL, or upload one (see below).
• Re-scrape — pull fresh defaults from the destination page. Your own edits win over the scraped values; re-scraping only refills what you haven't overridden.

Whatever you set is denormalized onto the redirect path, so a crawler that unfurls your link gets your card with no extra round-trip — and it applies to every personal share of that link too, not just the public short URL.

How do I add an image to a link's preview?

Two ways, in the same dialog:

1. Paste an image URL into the Image field — if the picture already lives somewhere public.
2. Upload an image from your device — pick a file and Zippy hosts it for you and sets it as the card image. No need to find somewhere to put it first.

Uploads are PNG, JPEG or WebP, under 2 MB. The file is stored on Zippy's own object storage and served from a public https URL, because a social crawler has to be able to fetch your og:image — that's also why the upload has to be a real picture and not a link to one behind a login.

Why is SVG refused?

An SVG is markup, not a picture — it's a document that can carry scripts and references to other files. An og:image gets fetched and rendered by other people's servers, so accepting an uploaded SVG would mean handing a stranger's markup to every platform that unfurls your link. It's the same allow-list that protects QR logos: PNG, JPEG or WebP only, checked on the way in. Export your image as a PNG and it'll look identical.

If an upload doesn't match what's allowed, it's refused with a reason — never silently "cleaned up" and let through — and nothing about your preview changes.

Notes

• Editing the preview is available on every plan — we gate using features, not the basics.
• Clearing a field back to empty falls back to the scraped default for that field.
• The image rides the redirect hot-path, so keep it reasonably sized; the 2 MB cap is generous for a card most platforms render at ~1200×630.

Read more

• Docs: QR codes · Living links
• Blog: Upload your social preview image
• Changelog: Upload a preview image for your link